Tuesday, December 9, 2014
Elizabeth Arden Inc. Signs Supermodel Karlina Caune As Brand Ambassador
Elizabeth Arden is excited to announce that it has signed an exclusive agreement with supermodel Karlina Caune.
Caune will be the new global face of the Elizabeth Arden brand. Named Brand Ambassador, the blonde beauty will appear in the brand's advertising campaigns, marketing programs and public relations events.
Caune will also be an active participant in Elizabeth Arden's digital and social media platforms.
"The modern Elizabeth Arden woman is a passionate, multi-cultural individual who leads an active professional lifestyle," said Scott Beattie, Chairman, President and Chief Executive Officer, Elizabeth Arden, Inc.
"In Karlina Caune, we have found a beautiful and intelligent young woman who embodies the ideals of the Arden brand."
So who is Karlina Caune?
Based in New York, the Latvian born model is one of the most coveted faces in beauty and fashion. Caune has graced the pages of fashion magazines globally and walked the runway for the world's top fashion brands.
"I am honoured to join this iconic brand. Not only have I always loved the products, but Elizabeth Arden as well," Karlina Caune said. "She was a woman ahead of her time and her philosophy about embracing women's natural beauty is inspiring to me. I'm excited to join this community that supports strong, confident women."
Caune will appear in Elizabeth Arden advertising campaigns beginning in Spring/Summer 2015.
Read more: http://www.beautyworldnews.com/articles/